3

Conversion Funnel

Track visitor to customer conversion across stages

Funnel Overview
Conversion through each stage of the funnel
Visitors50,000
Signups4,200(8.4% from prev)
Activated2,940(70% from prev)
Trial1,680(57.1% from prev)
Paid840(50% from prev)
Expanded252(30% from prev)

Visitor to Signup

8.4%

Signup to Trial

40.0%

Trial to Paid

50.0%

Overall Conversion

1.68%

Conversion by Source
Visitor to paid conversion by traffic source
Time to Convert
Days from signup to first payment
Source Conversion Details
Detailed breakdown of conversion rates by traffic source
SourceVisitorsSignupsTrialsPaidConv. Rate
Organic Search22,0001,9807923961.8%
Paid Ads14,0009803431541.1%
Referrals8,0008004002202.8%
Content/Blog6,000440145701.2%